Zoe Pawlak is a Vancouver-based artist and industrial designer known for her confident, ever-evolving practice.
I was approached to create branded pieces for Zoe’s collections including a storied catalogue, thank you cards, web design, and other smaller projects that would reflect and amplify her brand.
I worked within Zoe’s brand to create designs that reflect the engaging and unpredictable qualities of her artwork. The idea behind all of the designs was to highlight and enhance her art with complementary colours and bold typography without overpowering the artwork.
– Web Design